Tropicana Corporation has taken a significant step toward sustainable development by partnering with GreenRE to integrate eco-friendly practices across its property projects. The memorandum of understanding signed between the two entities underscores Tropicana’s dedication to reducing its environmental impact while meeting Malaysia’s carbon neutrality goals by 2050. Seventeen of the company’s developments have already received GreenRE certification, reinforcing its reputation as a leader in sustainable community building.
The collaboration will see Tropicana leveraging GreenRE’s expertise to ensure future projects meet stringent environmental standards. Two upcoming developments—Avisa Residences in Puncak Alam and Twin Pines serviced suites in Genting Highlands—have already secured provisional GreenRE awards, pending final certification upon completion. This move aligns with the company’s broader ESG commitments, encouraging homebuyers to adopt greener lifestyles and minimize their carbon footprint.
GreenRE’s executive director, Ashwin Thurairajah, emphasized the partnership’s role in advancing sustainable construction in Malaysia. With over 700 projects registered for certification—400 of which have been approved—the organization is making steady progress in promoting eco-conscious development. However, Ashwin noted that less than 1% of Malaysia’s 15 billion square feet of built space currently holds green certification, highlighting the need for continued industry-wide efforts.
The initiative also extends beyond Malaysia, with GreenRE certifying international projects like London’s Battersea Power Station retail mall and Cambodia’s AEON Mall Mean Chey. As Tropicana and GreenRE work toward a shared vision, their partnership serves as a model for sustainable urban development, setting a benchmark for the real estate sector. The collaboration signals a growing shift toward environmentally responsible construction practices in the region.